Xanterra, Redpoint, and Microsoft: “A Piece of Magic”1:1 Personalization, AI & Machine Learning, Customer Data Platform, Data Management, Omnichannel Marketing, Real-Time Personalization, Travel & Hospitality
Demise of the DMP, Long Live the CDPAI & Machine Learning, Customer Data Platform, Data Quality, Identity Resolution, Omnichannel Marketing
What is Data Lineage and Why is it Important?Anonymous to Known, Customer Data Platform, Data Management, Data Quality, Master Data Management
What Does Real Time Mean to You?AI & Machine Learning, Customer Data Platform, Data Management, Real-Time Personalization
Why Marketing Must Take the Lead on Creating a Personalized Customer ExperienceCustomer Data Platform, Data Management, Journey Orchestration, Omnichannel Marketing, Real-Time Personalization
Capturing Intent in an Omnichannel Customer Journey is Next-Level MarketingCustomer Data Platform, Data Management, Data Quality, Journey Orchestration, Omnichannel Marketing, Real-Time Personalization
Shape the Future of Customer Experience with Customer Analytics1:1 Personalization, Customer Data Platform, Data Management, Journey Orchestration
Take a Data-Driven Approach to a Consumer’s Healthcare JourneyCustomer Data Platform, Data Management, Data Quality, Journey Orchestration, Real-Time Personalization
What Does Customer Centricity Mean?1:1 Personalization, Customer Data Platform, Data Management, Omnichannel Marketing, Real-Time Personalization
5 Things Credit Unions Should Do to Attract Millennials1:1 Personalization, Customer Data Platform, Data Management, Omnichannel Marketing, Segmentation & Activation
Why Data Veracity is the Foundation for a Personalized Customer ExperienceAI & Machine Learning, Customer Data Platform, Data Management, Data Quality, Identity Resolution, Master Data Management, Single Customer View
Leveraging Customer Profiles to Increase EngagementCustomer Data Platform, Data Management, Omnichannel Marketing, Single Customer View
What Marketing Clouds Don’t Get About Native CDP FunctionalityCustomer Data Platform, Data Management, Identity Resolution, Omnichannel Marketing, Real-Time Personalization
DTC Evolution as CPG Companies Branch Out1:1 Personalization, Customer Data Platform, Data Management, Omnichannel Marketing, Real-Time Personalization, Retail, Segmentation & Activation
Addressing the Gaps in Customer Experience: Redpoint Global/Harris Poll Benchmark SurveyCustomer Data Platform, Data Management, Data Quality, Omnichannel Marketing, Real-Time Personalization
How to “TRANSCEND” Marketing Operations with a NoSQL Document DatabaseAnonymous to Known, Customer Data Platform, Data Management, Data Quality
Data as a Revenue Engine: How To Monetize Customer Data with a Single Point of ControlCustomer Data Platform, Data Management, Data Quality, Omnichannel Marketing
Retail is Evolving at an Accelerated Pace – So Should Your Marketing StrategyCustomer Data Platform, Data Management, Data Quality, Journey Orchestration, Omnichannel Marketing, Real-Time Personalization, Retail, Segmentation & Activation
Humanizing a Customer Experience without Humans: Let Machine Learning Take ControlAI & Machine Learning, Customer Data Platform, Data Management
What’s the Deal with Customer Metadata? Why it Matters for CXCustomer Data Platform, Data Management, Data Quality
