Content Category

Identity Resolution

Customer Identity Resolution in Snowflake: Build or Buy?

Customer Identity Resolution in Snowflake: Build or Buy?

June 26, 2026

Deterministic Matching vs. Probabilistic Matching: Why Identity Resolution Needs Both

Deterministic Matching vs. Probabilistic Matching: Why Identity Resolution Needs Both

June 12, 2026

Announcing Redpoint Identity Studio

Announcing Redpoint Identity Studio

June 1, 2026

Data Readiness vs. Data Quality: Understanding the Difference

Data Readiness vs. Data Quality: Understanding the Difference

March 6, 2026

Data Readiness in Banking: How a Golden Record Powers Smarter Cross-Sell and Upsell

Data Readiness in Banking: How a Golden Record Powers Smarter Cross-Sell and Upsell

August 19, 2025

Master the Three ‘R’s’ of Personalization: Part 1, Recognition

Master the Three ‘R’s’ of Personalization: Part 1, Recognition

February 26, 2025

What is Identity Resolution?

What is Identity Resolution?

October 18, 2024

Top 5 Questions a Multi-Brand Retailer Needs to Ask about a CDP

April 22, 2024

Tunable, Transparent Identity Resolution Propels Personalized Customer Experiences

Tunable, Transparent Identity Resolution Propels Personalized Customer Experiences

April 15, 2024

Use Cases for Best-in-Class First-Party Identity Resolution

Use Cases for Best-in-Class First-Party Identity Resolution

March 29, 2024

A Complete, Robust CDP Does More than Unify and Democratize Data

A Complete, Robust CDP Does More than Unify and Democratize Data

October 17, 2023

Healthcare Providers’ Path to Sustainable Patient Acquisition

Healthcare Providers’ Path to Sustainable Patient Acquisition

September 22, 2023

Avis Budget Group Drives Enhanced Personalization with The Redpoint Customer Data Platform

Avis Budget Group Drives Enhanced Personalization with The Redpoint Customer Data Platform

August 30, 2023

What is Customer Data Debt?

What is Customer Data Debt?

May 10, 2023

Multiple Travel Portfolios, One View of the Customer

Multiple Travel Portfolios, One View of the Customer

May 5, 2023

How Does Your CDP Handle Data Transformations?

How Does Your CDP Handle Data Transformations?

April 6, 2023

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