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Independent Research Firm Recognizes RedPoint Global in Real-Time Interaction Management Report

January 31, 2019

Independent Research Firm Recognizes RedPoint Global in Real-Time Interaction Management Report

RedPoint included in Forrester Research’s Now Tech: Real-Time Interaction Management (RTIM), Q1 2019 report for next best experience, personalization, and cross-channel marketing.

January 28, 2019

The Future of Customer Experience, and What 2019 Has in Store

RedPoint Chief Marketing and Strategy Officer John Nash outlines a few predictions for trends that will shape customer experience, personalization and data analytics over the…

January 28, 2019

Data Privacy Day Shines Spotlight on Analytics, Looming Regs

RedPoint Global VP of Solutions Marketing Brian Cleary offers commentary for Data Privacy Day 2019. Cleary says, “Companies perk up when they realize that the…

January 25, 2019

How Much Personalization is too Much?

Patrick Tripp, vice president of product strategy, offers insight on how businesses find the right balance between data privacy and customer expectations for greater personalization.

January 17, 2019

Gymboree to File for Bankruptcy, Close Stores

In advance of the potential Gymboree filing, RedPoint Global CMSO John Nash outlines a few areas retailers need to focus on to remain relevant in…

December 10, 2018

How Operational Effectiveness and Efficiency Can Decrease Costs

RedPoint Chief Marketing and Strategy Officer John Nash writes about the role CDPs can play in optimizing marketing program performance and engaging in omnichannel marketing…

December 4, 2018

How to Use CDPs to Prevent Customer Churn

RedPoint Global’s VP of EMEA Mike Ferguson writes about how in order to counteract customer churn, brands need to keep their customers engaged, create engaging…

December 3, 2018

4 Steps to Shift From Real-Time Marketing to Real-Time Customer Engagement

Industry influencer Brian Solis writes about how businesses can achieve to real-time customer engagement through personalization, featuring a RedPoint whitepaper “Real Time Customer Engagement in…

November 20, 2018

RedPoint Global Enhances the Customer Experience to Increase Engagement

RewardExpert profiles RedPoint Global in a feature article, highlighting the technology approach and the impacts of RedPoint solutions for digital transformation in the travel and…

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