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How Operational Effectiveness and Efficiency Can Decrease Costs

December 10, 2018

How Operational Effectiveness and Efficiency Can Decrease Costs

RedPoint Chief Marketing and Strategy Officer John Nash writes about the role CDPs can play in optimizing marketing program performance and engaging in omnichannel marketing…

December 4, 2018

How to use CDPs to prevent customer churn

RedPoint Global’s VP of EMEA Mike Ferguson writes about how in order to counteract customer churn, brands need to keep their customers engaged, create engaging…

December 3, 2018

4 steps to shift from real-time marketing to real-time customer engagement

Industry influencer Brian Solis writes about how businesses can achieve to real-time customer engagement through personalization, featuring a RedPoint whitepaper “Real Time Customer Engagement in…

November 20, 2018

RedPoint Global Enhances the Customer Experience to Increase Engagement

RewardExpert profiles RedPoint Global in a feature article, highlighting the technology approach and the impacts of RedPoint solutions for digital transformation in the travel and…

November 6, 2018

Consumer Privacy and the Role of Technology in Compliance

RedPoint Global’s VP of Solutions Marketing Brian Cleary urges organizations to look inward to ensure that their privacy policies build trust with customers while enhancing…

November 2, 2018

4 Indisputable Steps To Optimized Customer Engagement

Brian Cleary, VP of Solutions Marketing at RedPoint, highlights the basic required steps for financial institutions to implement a 360-degree view of customers.

November 1, 2018

Transforming The Customer Experience: Personalization

RedPoint Global CEO Dale Renner explains to readers how personalization and the customer experience is evolving.

October 23, 2018

RedPoint Global Launches Next Generation of the RedPoint Customer Engagement Hub

RedPoint revolutionizes how marketers leverage data and analytics to drive personalized engagement

October 22, 2018

How to Make the Most of Your CDP

RedPoint Global Vice President of Product Strategy Patrick Tripp writes about how customer data platforms can be a powerful tool that empower brands to close…

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