Redpoint for Pharma & Life Sciences
Strengthen HCP Relationships and Improve Patient Outcomes
Unlock actionable insights for your scientific and commercial campaigns across physical and digital channels that boost ROI.
Data-Driven Healthcare Organizations Trust Redpoint
Why Pharma and Life Sciences Companies Choose Redpoint
Pharma and life sciences companies are under pressure to deliver better results—scientific and commercial growth—in a digital-first world. The Redpoint CDP breaks down data silos to enable a 360° customer profile, granular segmentation and next best actions, that drive medical and commercial team productivity.
Create the Right Customer Profile
Fully integrate your existing tech stack and bring data together in a unified customer profile for a deep understanding of patients or accounts to support awareness, education, and commercial campaigns.
Maximize Impact through Precision Targeting
Engage the right HCPs and research groups with dynamic real-time segmentation and next-best action capabilities. Boost revenue by improving field sales effectiveness and increasing therapy adoption and adherence.
Deliver Personalized Omnichannel Experiences
Develop, optimize and scale personalized omnichannel campaigns, that engage healthcare consumers at every stage and channel of their journey to drive optimal campaign performance at a lower cost.
Pharma and Life Sciences Use Cases
Integrate technologies, synchronize siloed teams and overcome regulatory concerns to lead HCPs and consumers on a personalized omnichannel journey that drives better therapy adoption and improved health outcomes.
Disease Awareness
HCP Education & Engagement
Product Launch
Portal/App Adoption
Lifecycle Management
HCP Feedback
Patient Support Programs
“
Redpoint really was the best solution that would allow us to mix and match end use technologies while retaining a core engine that would enable us to personalize customer journeys.
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Reporting & Analytics
MedTech Company
Resources for CX Success
Solution Brief
Deliver on Healthcare Professionals’ Expectations for Seamless Digital and In-Person Relationships