by Renee Graff | Mar 24, 2025
Baymard Institute research shows that the average documented online shopping cart abandonment rate for 2023 was 70.19 percent, representing the first time it has climbed above 70 percent in 10 years. The more than 7 in 10 consumers who leave a website without making...
by Renee Graff | Jan 28, 2025
Data-driven retailers know that customers expect personalization, and they will readily switch brands if their expectation is not met. In a recent McKinsey study, 71 percent of consumers said they expect a personalized customer experience (CX) every time they interact...
by John Nash | Dec 16, 2024
Retail consumers do not put too much thought into the inner workings of “click and collect,” also known as “buy online, pick-up in-store (BOPIS).” It’s just another retail experience that the typical customer expects to go seamlessly. Of course the product you want is...
by John Nash | Dec 6, 2024
Retailers are facing many headwinds as we approach year end. While a potentially damaging dockworker strike was temporarily averted, barring a permanent resolution it will resume on Jan. 15. And while third-quarter retail sales beat out Wall Street forecasts and...
by John Nash | Aug 8, 2024
Trust drives loyalty. Relevance reinforces trust. How, then, do retailers earn that trust? According to consumers, trust is earned through a consistent, personalized customer experience (CX) – with three of four retail consumers saying they are more loyal to brands...
