eBook/ White Paper
What’s Next in Customer Engagement?
Stay abreast of the current and future trends in customer engagement. Consumer expectations continue to ascend, raising...
Resources
Research Report
Addressing the Gaps in Customer Experience
A benchmark study exploring the ever evolving customer experience and how marketers and consumers are adapting.
eBook/ White Paper
Identity Resolution
Identity resolution is the key to delivering hyper-personalized customer engagement, with messages and offers that are hig...
eBook/ White Paper
Real-Time Customer Engagement in Practice
Explore real-time interaction management and steps you can take towards effective real-time customer engagement. There ...
eBook/ White Paper
Big Data for Marketers
Marketers overwhelmingly agree they have access to more than enough data. The problem is finding actionable ways to utiliz...
Research Report / Analyst Report
Gartner Report - 2020 Market Guide for Customer Data Platforms
Effective use cases for customer data platforms often depend on or overlap with capabilities in IT systems such as master ...
eBook/ White Paper
Innovating Customer Engagement Through an Open Garden Approach
This eBook examines the open garden approach and how it’s solutions enable marketers to more effectively engage customers ...
Case Study
Digital Health Company Drives Adherence and New Use with a Personalized Approach
Increased conversions from lead to purchase.
Solution Brief
The Role of Customer Data Platforms in Transforming Customer Experience
Using customer data in new ways to power advanced analytics and personalize omnichannel experiences.
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