Reach for the Stars: Yes, a Single Customer View is AttainableAnonymous to Known, Data Quality, Identity Resolution, Real-Time Personalization, Segmentation & Activation
Do You (Really) Know Who I Am? Why Advanced Identity Resolution is Vital for Omnichannel Customer ExperiencesAnonymous to Known, Data Quality, Identity Resolution
The Secret to a Customer-Centric Approach is Hiding in Plain Sight: First-Party Customer DataAnonymous to Known, Identity Resolution, Segmentation & Activation
A Bountiful Harvest: Farm Market iD Drives Better Agribusiness Decision-Making with RedpointAnonymous to Known, Data Quality, Master Data Management
First-Party Customer Data: The Healthy Alternative to Cookies1:1 Personalization, Anonymous to Known, Journey Orchestration
The Match Game: Why Both Probabilistic and Deterministic Identity Resolution MatterAnonymous to Known, Identity Resolution
Data Lake vs. Data Swamp: Why Enterprise-Class Businesses Can’t Afford Bad Data1:1 Personalization, Anonymous to Known, Customer Data Platform, Data Quality, Identity Resolution, Real-Time Personalization
A Ticket to Revenue: Personalized Travel & Hospitality ExperiencesAnonymous to Known, Identity Resolution, Real-Time Personalization, Segmentation & Activation, Travel & Hospitality
There are No Third-Party Shortcuts to Understanding Customers1:1 Personalization, Anonymous to Known, Data Quality, Real-Time Personalization, Segmentation & Activation
First-Party Customer Data Delivers Value – and a Personalized Customer Experience (CX)1:1 Personalization, Anonymous to Known, Journey Orchestration, Real-Time Personalization
Redpoint Introduces Enhancements to Data Management and Security with Rollout of Version 9.0Anonymous to Known, Customer Data Platform, Data Management, Data Quality, Omnichannel Marketing, Real-Time Personalization, Single Customer View
Master Personalization Capabilities Across Anonymous TouchpointsAnonymous to Known, Customer Data Platform, Identity Resolution, Real-Time Personalization
The Right to Be Forgotten as a Vehicle for Building Customer TrustAnonymous to Known, Customer Data Platform, Data Management, Identity Resolution
Financial Impacts of Reacting to Customer Intent in Real Time1:1 Personalization, Anonymous to Known, Customer Data Platform, Real-Time Personalization, Single Customer View
What is Data Lineage and Why is it Important?Anonymous to Known, Customer Data Platform, Data Management, Data Quality, Master Data Management
How to “TRANSCEND” Marketing Operations with a NoSQL Document DatabaseAnonymous to Known, Customer Data Platform, Data Management, Data Quality
Data and the Empowered CustomerAnonymous to Known, Customer Data Platform, Omnichannel Marketing, Real-Time Personalization
Art of the Possible – The Role Data Can Play in Unlocking Marketing CreativityAnonymous to Known, Data Management
6 Ways to Up Your Cred as a Data-Driven MarketerAnonymous to Known, Data Management, Data Quality, Real-Time Personalization