eBooks & White Papers Select CategoryView AllBy IndustryBy TopicSelect CategoryHealthcareMedia & EntertaintmentPharmaceuticalRetailTravel & HospitalitySelect Category1:1 PersonalizationAI & Machine LearningCloud DataComposabilityCustomer Data PlaformCustomer ExperienceData IngestionData ManagementData ObservabilityData QualityIdentity ResolutionOmnichannel MarketingOrchestrationReal-Time PersonalizationSegmentation & ActivationSingle Customer ViewUThe Definitive CDP Guide: Defining and Applying a Use-Case Driven Agile ApproachAugust 9, 2024Data-Driven Personalization Capability Maturity ModelJune 3, 2024The Healthcare ROI GamechangerApril 23, 202410 Questions to Ask a CDP VendorDecember 19, 2023The Evolution of Customer Retention: How Personalized CX Drives Loyalty and Lifetime ValueMay 5, 2023The Power of SegmentationFebruary 28, 2023Enhance Customer Experience with Timely & Welcomed Triggered ActionsFebruary 3, 2023The Role of Identity ResolutionDecember 30, 2022The Rise of First-Party DataNovember 1, 2022Scalable Without Sacrifice – A CDP Engineered for EnterprisesSeptember 15, 2021Enterprise-Class Businesses Can’t Afford Bad DataJune 10, 2021Optimizing Customer Engagement Through Connected DataMay 5, 2021Calculating the ROI of a Customer Data PlatformMarch 23, 2021Setting the Stage for the Second-Generation Healthcare Customer ExperienceMarch 19, 2021Real-Time Decisioning Puts the Customer in Charge of the JourneyDecember 11, 2020Technology is Turbocharging the Healthcare Customer ExperienceDecember 4, 2020A Guide to Selecting the Right Customer Data Platform (CDP)November 10, 2020
The Evolution of Customer Retention: How Personalized CX Drives Loyalty and Lifetime ValueMay 5, 2023