Monetize Your Customer Data with a Data Clean RoomCustomer Data Platform, Data Quality, Identity Resolution
Can Your CDP Deliver Perfect Data? How a Need for Perfection is Shaping the MarketCustomer Data Platform, Data Quality, Identity Resolution
Data Lake vs. Data Swamp: Why Enterprise-Class Businesses Can’t Afford Bad Data1:1 Personalization, Anonymous to Known, Customer Data Platform, Data Quality, Identity Resolution, Real-Time Personalization
The Elevation of Experience: Why a Deep Customer Understanding Matters Even MoreCustomer Data Platform, Identity Resolution, Real-Time Personalization, Single Customer View
Application Rationalization: How to Balance CX & Corporate GoalsCustomer Data Platform, Data Quality, Identity Resolution, Omnichannel Marketing, Real-Time Personalization, Single Customer View
It is Time to “Act as One” for the Benefit of the Healthcare ConsumerCustomer Data Platform, Omnichannel Marketing, Real-Time Personalization, Single Customer View
Embrace Complexity In Marketing, That’s Where the Magic HappensCustomer Data Platform, Data Management, Omnichannel Marketing, Real-Time Personalization, Single Customer View
Dynamic Offer Management Can Be Customer-Centric: Here’s How1:1 Personalization, AI & Machine Learning, Customer Data Platform, Data Management, Real-Time Personalization, Single Customer View
Cadence, Scope, Flexibility: Understanding a CDP’s Data Architecture NeedsCustomer Data Platform, Data Management, Data Quality, Single Customer View
Aubuchon Hardware Embraces Cloud-Based Personalization in Next-Gen Marketing PushCustomer Data Platform, Data Management, Omnichannel Marketing, Real-Time Personalization, Retail, Single Customer View
What is Behavioral Marketing?Customer Data Platform, Omnichannel Marketing, Real-Time Personalization, Segmentation & Activation, Single Customer View
New Customer Shockwaves Drive Need for Personalized Customer Experience (CX) in BankingCustomer Data Platform, Data Management, Journey Orchestration, Real-Time Personalization, Single Customer View
Customer Data Insights and the Single Customer View1:1 Personalization, Customer Data Platform, Data Management, Omnichannel Marketing, Real-Time Personalization, Single Customer View
Goals, Breadth & Depth: Three Dimensions of CX StrategyCustomer Data Platform, Data Management, Journey Orchestration, Omnichannel Marketing, Real-Time Personalization
To Be More Effective Closing Care Gaps, the Healthcare Industry Needs a Single View of the ConsumerCustomer Data Platform, Healthcare, Omnichannel Marketing, Real-Time Personalization, Single Customer View
What is Marketing Automation?Customer Data Platform, Data Management, Journey Orchestration, Omnichannel Marketing, Real-Time Personalization, Segmentation & Activation, Single Customer View
Multichannel vs. Omnichannel Marketing and Keeping up with a Customer Journey1:1 Personalization, Customer Data Platform, Data Management, Journey Orchestration, Omnichannel Marketing, Real-Time Personalization, Single Customer View
Redpoint Global Leaps forward with Usability and Machine Learning EnhancementsAI & Machine Learning, Customer Data Platform, Data Management, Omnichannel Marketing, Single Customer View
Embrace Digital Excellence for the “Next Normal”Customer Data Platform, Data Quality, Omnichannel Marketing, Real-Time Personalization, Single Customer View