Perfect Data, Creative Marketing: A Cyclical Flow of ExcellenceData Quality, Identity Resolution, Journey Orchestration, Real-Time Personalization, Segmentation & Activation
Can Your CDP Deliver Perfect Data? How a Need for Perfection is Shaping the MarketCustomer Data Platform, Data Quality, Identity Resolution
Redpoint In Situ, Perfect Data, in Real Time, in Your Own Security PerimeterData Quality, Identity Resolution, Master Data Management
The Secret to a Customer-Centric Approach is Hiding in Plain Sight: First-Party Customer DataAnonymous to Known, Identity Resolution, Segmentation & Activation
The Role of a Golden Record in Providing a Consistently Relevant, Personalized CX1:1 Personalization, Identity Resolution, Real-Time Personalization
Secure Centralized Marketing Benefits Even with a Decentralized Marketing OrgData Quality, Identity Resolution, Real-Time Personalization
The Match Game: Why Both Probabilistic and Deterministic Identity Resolution MatterAnonymous to Known, Identity Resolution
Data Lake vs. Data Swamp: Why Enterprise-Class Businesses Can’t Afford Bad Data1:1 Personalization, Anonymous to Known, Customer Data Platform, Data Quality, Identity Resolution, Real-Time Personalization
A Ticket to Revenue: Personalized Travel & Hospitality ExperiencesAnonymous to Known, Identity Resolution, Real-Time Personalization, Segmentation & Activation, Travel & Hospitality
Map Your Own Personalization Journey with the Redpoint CDP BuilderIdentity Resolution, Real-Time Personalization
Redpoint CTO to Present at MarTech Virtual Training EventIdentity Resolution, Journey Orchestration, Real-Time Personalization
The Elevation of Experience: Why a Deep Customer Understanding Matters Even MoreCustomer Data Platform, Identity Resolution, Real-Time Personalization, Single Customer View
Application Rationalization: How to Balance CX & Corporate GoalsCustomer Data Platform, Data Quality, Identity Resolution, Omnichannel Marketing, Real-Time Personalization, Single Customer View
Brexit and Customer Experience: Coping with ChaosData Quality, Identity Resolution, Master Data Management, Real-Time Personalization
Crocodile Tears: Do Not Lament the “Extinction” of the Third-Party CookieIdentity Resolution, Real-Time Personalization
Take a Personalized CX to the Next Level with Advanced Identity ResolutionData Management, Identity Resolution, Omnichannel Marketing, Real-Time Personalization, Single Customer View
Advancing Value-Based Healthcare One Patient Engagement at a TimeCustomer Data Platform, Data Management, Healthcare, Identity Resolution
An Avalanche of State Privacy Laws is Coming: What You Need to KnowCustomer Data Platform, Data Management, Identity Resolution, Omnichannel Marketing
In a Heartbeat: The True Value of CDP in HealthcareCustomer Data Platform, Data Quality, Healthcare, Identity Resolution, Real-Time Personalization, Single Customer View