Master the Three ‘R’s’ of Personalization: Part 1, RecognitionData Quality, Identity Resolution, Single Customer View
Banking on Change: Why a Golden Record Satisfies Customer Expectations for a Holistic ExperienceFinancial Services, Single Customer View
What Can a Fully Integrated CDP Do for You? Exploring Value Creation with the Redpoint CDPCustomer Data Platform, Data Management, Single Customer View
Multiple Travel Portfolios, One View of the CustomerIdentity Resolution, Omnichannel Marketing, Real-Time Personalization, Single Customer View, Travel & Hospitality
Retention Marketing for the Digital-First Customer: Make an Impression with a Golden RecordRetail, Single Customer View
The Elevation of Experience: Why a Deep Customer Understanding Matters Even MoreCustomer Data Platform, Identity Resolution, Real-Time Personalization, Single Customer View
Application Rationalization: How to Balance CX & Corporate GoalsCustomer Data Platform, Data Quality, Identity Resolution, Omnichannel Marketing, Real-Time Personalization, Single Customer View
It is Time to “Act as One” for the Benefit of the Healthcare ConsumerCustomer Data Platform, Omnichannel Marketing, Real-Time Personalization, Single Customer View
Why CX is the Right Rx for Healthcare1:1 Personalization, Data Management, Data Quality, Real-Time Personalization, Single Customer View
Embrace Complexity In Marketing, That’s Where the Magic HappensCustomer Data Platform, Data Management, Omnichannel Marketing, Real-Time Personalization, Single Customer View
Dynamic Offer Management Can Be Customer-Centric: Here’s How1:1 Personalization, AI & Machine Learning, Customer Data Platform, Data Management, Real-Time Personalization, Single Customer View
Take a Personalized CX to the Next Level with Advanced Identity ResolutionData Management, Identity Resolution, Omnichannel Marketing, Real-Time Personalization, Single Customer View
The Year in Marketing 2020: Lessons LearnedData Management, Omnichannel Marketing, Real-Time Personalization, Single Customer View
Cadence, Scope, Flexibility: Understanding a CDP’s Data Architecture NeedsCustomer Data Platform, Data Management, Data Quality, Single Customer View
A Superior Customer Experience (CX) Transcends MarketingData Management, Omnichannel Marketing, Real-Time Personalization, Single Customer View
Beyond Fast Data Ingestion: Take Your CDP to the LimitData Management, Data Quality, Omnichannel Marketing, Real-Time Personalization, Single Customer View
The Advantages of Real Time Customer SegmentationOmnichannel Marketing, Real-Time Personalization, Single Customer View
Prescriptive, Predictive & Insight: Tools for a CDP as a Digital Transformation EngineData Management, Omnichannel Marketing, Real-Time Personalization, Single Customer View
