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By Business Challenge
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Industry
According to McKinsey research, a high-impact product recommendation – such as from a trusted friend or brand – is up to 50 times more likely…
Editor’s Note: This is the first of a two-part series on the Right to be Forgotten, also known as the Right to Erasure. Part two…
This year marks a watershed moment in the history of digital advertising. According to eMarketer, digital ad spend is estimated to surpass traditional ad spend…
There is general acceptance of a data scientist shortage. There is less of a consensus, however, for what this shortage means for organizations in their…
Thirty-seven percent of consumers in a Harris Poll survey commissioned by RedPoint said that they will no longer do business with a company that fails…
Is real-time processing a core requirement for Customer Data Platforms? Some customers say yes and some say no; not surprisingly, the answers correlate closely to…
Darwinism, the universally understood “survival of the fittest” evolutionary theory, holds that reproductive success for a species depends on adapting to environmental changes over time.…
Editor’s Note: This is the second blog in a two-part series exploring the importance of continual data infusion, orchestration, and a closed-loop data cycle over…
According to a recent Monetate survey, 93 percent of companies with an advanced personalization strategy experienced revenue growth in 2018, and 77 percent of businesses…
