Masters of Customer Experience

October 2, 2019

Masters of Customer Experience

Profile piece interviewing RedPoint Global CTO and Co-Founder George Coregudo about how RedPoint’s approach to the CDP and digital transformation for B2C enterprises.

October 1, 2019

Deeper Relationships Require Intelligence

Surface level relationships between a brand and its customers are no longer enough to succeed. Steve Zisk, RedPoint Senior Product Marketing Manager, breaks down relationship…

September 25, 2019

RedPoint raises $13.5 million to analyze customer data with AI

VentureBeat’s Kyle Wiggers writes about the $13.5M round of funding from Camden Partners and other past investors to expand strategic partnerships and global reach.

September 25, 2019

RedPoint Announces $13.5 Million Equity Raise to Accelerate Strategic Partnerships and Geographic Expansion

Led by Camden Partners, latest investment round to further fuel the company’s growth as it meets increased demand for its customer engagement solutions worldwide

September 20, 2019

Three Strategies for Travel Brands to Enhance the Customer Experience

RedPoint Global Chief Marketing and Strategy Officer John Nash writes about how innovative travel brands can use data and personalization to transform their customer relationships.

September 5, 2019

How Banks and Credit Unions Can Solve The Personalization Riddle

Sr. Product Marketing Manager Steve Zisk writes about how financial institution marketers can meet increased consumer expectations, overcoming challenges because of privacy, compliance and data-silo…

September 4, 2019

Le Tote Buying Lord & Taylor from Hudson’s Bay for $100M

John Nash, CMO at RedPoint Global, shares why Le Tote’s acquisition of Lord & Taylor is another sign of how consumer preferences are changing the…

September 3, 2019

Marketing’s Role as a Revenue Engine: Lessons from the Front Line

RedPoint’s CMO John Nash writes about how marketing’s mission has shifted from CRM to CMR – customer-managed relationships – which acknowledges that the customer is…

August 6, 2019

Marketers Are Missing the Mark: Three Tactics to Close the Customer Experience Gap

Byline article from Chief Marketing and Strategy Officer John Nash on tactics for brands to close the experience gap between consumer and marketer assessments of…

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