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By Business Challenge
Role
Industry
RedPoint Global Vice President of Product Strategy Patrick Tripp writes about how customer data platforms can be a powerful tool that empower brands to close…
With the introduction of Instagram Explore, the ecommerce possibilities for the platform expand. CMSO John Nash explains this is another reason a single point of…
Only Solution Available that Empowers Marketers to Create Personalized Omnichannel Experiences Across the Entire Customer Lifecycle
RedPoint Global’s VP of Solutions Marketing Brian Cleary writes about the role personalization and customer data has in revitalizing the customer loyalty space.
Citing a research study from Real Story Group, this article focuses on the role CDP vendors have in unifying the customer data environment. Commentary from…
RedPoint Global’s CTO George Corugedo writes about how businesses can overcome challenges in identity resolution, a critical component in delivering personalized engagements for consumers.
Most Comprehensive CDP Vendor in the Market Receives High Recognition Among Peers
MarTech outlines the stories of four brands, their CDP customer journey and the insights gained. The article outlines Keurig Dr Pepper’s selection of RedPoint Global’s…
Citing research from RedPoint Global and the CMO Council, The Telegraph explores how data-driven, marketing-led customer experiences can lead to improved customer engagement.
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