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The Importance Of Creating A Frictionless Customer Experience To Reduce Customer Churn

January 16, 2019

The Importance Of Creating A Frictionless Customer Experience To Reduce Customer Churn

RedPoint VP of Solutions Marketing Brian Cleary writes that while delivering a seamless and frictionless customer experience can be a complex effort, the value in…

January 16, 2019

Sears is Saved: Nearly $5B Deal Reached With Chairman Eddie Lampert

RedPoint CMSO John Nash offers commentary on how struggling retailers like Sears should work on delivering stronger real-time, personalized omnichannel customer experiences in the future.

December 10, 2018

How Operational Effectiveness and Efficiency Can Decrease Costs

RedPoint Chief Marketing and Strategy Officer John Nash writes about the role CDPs can play in optimizing marketing program performance and engaging in omnichannel marketing…

December 4, 2018

How to Use CDPs to Prevent Customer Churn

RedPoint Global’s VP of EMEA Mike Ferguson writes about how in order to counteract customer churn, brands need to keep their customers engaged, create engaging…

December 3, 2018

4 Steps to Shift From Real-Time Marketing to Real-Time Customer Engagement

Industry influencer Brian Solis writes about how businesses can achieve to real-time customer engagement through personalization, featuring a RedPoint whitepaper “Real Time Customer Engagement in…

November 28, 2018

RedPoint Global and Lucerna Health Partner to Innovate Consumer Engagement Across the Healthcare Lifecycle

Partnership Offers Providers and Payers a Way to Advance the Transformation to Value-Based Care through Personalized Engagement, Leading to Better Financial Performance and Health Outcomes

November 20, 2018

RedPoint Global Enhances the Customer Experience to Increase Engagement

RewardExpert profiles RedPoint Global in a feature article, highlighting the technology approach and the impacts of RedPoint solutions for digital transformation in the travel and…

November 6, 2018

Consumer Privacy and the Role of Technology in Compliance

RedPoint Global’s VP of Solutions Marketing Brian Cleary urges organizations to look inward to ensure that their privacy policies build trust with customers while enhancing…

November 2, 2018

4 Indisputable Steps To Optimized Customer Engagement

Brian Cleary, VP of Solutions Marketing at RedPoint, highlights the basic required steps for financial institutions to implement a 360-degree view of customers.

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