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By Business Challenge
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By Business Challenge
Role
Industry
For at least the last decade, marketers across industries have strived to pull together a 360-degree view, or single customer view, that collects insights on…
The rise of the Internet of Things (IoT) is an opportunity for retailers to unify physical and online customer experience strategies. Up until now, retailers…
Machine learning systems are among the most useful technologies on the market today. This is especially true for brands seeking to optimize their digital transformation;…
The new form of the marketing stack is shaking up the cloud wars between Google, Amazon, and Microsoft. Google in particular appears to be declaring…
Back in 2002, Stephen Spielberg’s Minority Report blew my mind with a vision of a near-future where technology has changed day-to-day life beyond recognition. There’s…
The line between a positive brand experience and a creepy one is easy to miss, especially for marketers focused on personalizing customer engagement. Brands collect…
At the end of the movie Finding Nemo, Gil and the Tank Gang manage to escape from the dentist’s office in Sydney when he decides…
When we hear about data management these days, the terms “data quality” and “data governance” come up quite a bit—and they should because these are…
Banks face more competition from more directions than ever, with their toughest opponents often newcomers focused relentlessly on a digital customer experience. These newcomers also…
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