by John Nash | Mar 6, 2026
Data quality has always played an essential role for enterprise companies seeking to maximize the value of their customer data. Whether for marketing or non-marketing purposes – including emails, onboarding, patient engagement, customer service, forecasting, and...
by John Nash | Aug 19, 2025
Household debt, mortgage balances and auto loans are all rising to all-time highs, according to data from the Federal Reserve Bank of New York. For banks and financial services institutions, rising consumer debt makes it more important than ever to know all there is...
by John Nash | Jun 24, 2025
In a Gartner report on how to evaluate AI data readiness, timeliness is one of five data governance components listed as essential for approving data for use – especially when data is captured across multiple systems or when multiple datasets are combined. Previous...
by Renee Graff | Mar 24, 2025
Baymard Institute research shows that the average documented online shopping cart abandonment rate for 2023 was 70.19 percent, representing the first time it has climbed above 70 percent in 10 years. The more than 7 in 10 consumers who leave a website without making...
by Mike Ferguson | Mar 11, 2025
Forrester research reveals a stark truth: 63 percent of consumers will abandon a trusted brand after just one poor experience. But what defines “poor”? It’s subjective. Imagine receiving an offer for a product you just bought or being bombarded with upsell offers...
