Consumer Products Goods and Manufacturing

Direct Relationships with Consumers Start with a Solid Data Foundation

consumer_productThe omnipresent, always-addressable consumer creates new opportunities for brands to create connections and acquire valuable data. But customer data from retail channels is typically delayed, fragmented, and incomplete. By creating or taking advantage of a “last-mile” to the consumer, it’s now possible to gain immediate insights that transform relationships.

RedPoint enables you to capture and combine all relevant sources of data, gain insights, and engage with customers in highly relevant ways so you can create personal relationships with consumers and brand advocates. Using data to personalize and orchestrate engagement across all touchpoints (including retail channels, web, advertising, smart connected devices, and IoT sensors) improves customer loyalty, drives up average order value, and increases customer lifetime value.

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View a Case Study from a Consumer Packaged Goods Company

RedPoint Global Helps a Leading Consumer Products Company to Deliver Highly Personalized and Omnichannel Engagement

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View the Ebook: Changing the Retail Paradigm

Leveraging Data, Insight, and Omnichannel Actions to Increase Customer Lifetime Value

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