Real-time Reporting

The saying that “it is always the simple that produces the marvelous” is attributed to 19th century British novelist Ameli...

The CDP Institute recently released its new CDP Vendor Comparison, a side-by-side look at CDP features and functionality o...

The definition of real time in the context of marketing varies by use case. For a retailer implementing a buy online, pick...

Real-time interaction management (RTIM) plays a critical role throughout the entire customer lifecycle. As hyper-personali...

Forrester Research’s Now Tech: Real-Time Interaction Management (RTIM), Q1 2019 report published earlier this month recogn...