Anonymous Recognition

The automotive industry is a highly competitive market, with numerous brands vying for the attention of potential customer...

With the late November announcement by Amazon Web Services that it was launching AWS Clean Rooms, an analytics service for...

According to new research from McKinsey, fast-growing companies drive 40 percent more of their revenue from personalizatio...

Like an unexpected detour that brings a driver down unfamiliar roads, a customer journey often has stops and starts that b...

The value and importance of first-party customer data has always been key to smart marketers, and recently the rest of the...

It is well accepted that customers today expect a seamless, personalized experience across all channels. In research from ...

The landscape for how marketers engage with customers is undergoing change at a pace unrivaled since the dawn of the inter...

On Tuesday, March 16, Redpoint Global CTO and Co-Founder George Corugedo will present a session at the MarTech Training vi...

New research on consumer attitudes toward financial institutions reveals major gaps in customer expectations for a persona...

Today’s online-savvy, continuously connected consumer demands a personalized customer experience (CX) in every channel, an...

Thirty-seven percent of consumers in a Harris Poll survey commissioned by Redpoint said that they will no longer do bu...

The traditional approach to advertising is broken and it risks damaging your brand. Programmatic ad fatigue and ineffectiv...