Molecule Quarks

In a previous article in this space, we listed a few of the features in a robust, enterprise-grade customer data platform ...

What is customer data debt? The simple definition is the amount of money required to fix data problems. Natural follow-up ...

There are obvious clues that help travel brands discern whether someone is traveling for business or pleasure. A traveler’...

The story of the new Choluteca Bridge in Honduras offers a lesson on the importance of adaptability. Completed and commiss...

Everyone agrees that the secret to great customer experience is great customer data. There is less agreement, however, on ...

The automotive industry is a highly competitive market, with numerous brands vying for the attention of potential customer...

Let’s say you had some time on your hands and for some reason decided to create a machine learning algorithm that could co...

Patients aren’t just patients anymore, they are consumers, meaning they are perfectly willing to change providers and heal...

In a Dynata Survey sponsored by Redpoint, 70 percent of consumers said they receive mistargeted information at least once ...

With rising costs, supply chain disruptions and other economic factors weighing heavily on multi-line insurance companies,...

A recent Accenture report on the state of retail highlights the gap between how consumers derive value from brands and whe...

With the late November announcement by Amazon Web Services that it was launching AWS Clean Rooms, an analytics service for...