Actionable Insights and a Consistently Relevant Customer Experience (CX)
In the customer experience realm, data, insight and action are the pillars for what it takes to deliver personalized inter...
In the customer experience realm, data, insight and action are the pillars for what it takes to deliver personalized inter...
From a modest beginning as application logic executing on specific events in a relational database, such as a simple “if/t...
A recent survey by Dynata, commissioned by Redpoint, shows a pronounced gap in the experience healthcare consumers expect ...
With the calendar having turned to October, the holiday retail season is in full swing. Leaves may have yet to turn, but m...
A common allied WWII cipher was to combine a numerical alphabet code with a key word, known only to the message recipient....
There’s an old saying about failing to plan is the same as planning to fail. There are many things that can potentially go...
A common misconception about identity resolution is that it is a one-time process. This school of thought holds that when ...
In a perfect world, marketers would have information at their fingertips about whether enterprise customer data is fit-for...
In the first two parts of Redpoint’s webinar series on identity resolution, we examined the various types and explored why...
In the first blog in this series we addressed the core definition of identity resolution and the use cases that are critic...
In a previous blog post, we explored the purpose for augmenting data quality and outlined how augmentation benefits severa...
Redpoint was recognized as a Leader in the 2022 Gartner Magic Quadrant for Multichannel Marketing Hubs. According to Ga...
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