Webinar

Data Readiness Cocktail Hour – Episode One

AI didn’t create your customer data problems. It exposed them.

In the first episode of The Data Readiness Cocktail Hour, hosts Mike Ferguson and Kris Tomes sit down with Todd Hinton, a data executive who has spent his career building customer data foundations for large, complicated businesses. It’s a vendor-neutral conversation with no slides and no selling. Just the real decisions and trade-offs behind getting customer data ready.

You’ll learn how to:

• Test your data readiness against five criteria: identity, trust, understanding, activation, and measurement
• Build alignment across teams that each define “customer” differently, before you spend a dollar on technology
• Prove value fast with two or three focused use cases
• Give AI a governed semantic layer so every agent returns the same trusted answer

Pour a drink, fill out the form, and watch the full episode on demand.