REDPOINT DATA ORCHESTRATION
Orchestrate Customer Journeys with Context-Rich Data
Keep data fresh, journeys fluid, and every customer experience relevant in the moment.
Dynamic Data Orchestration
The key to delivering a great customer journey is robust data. Redpoint captures every signal that matters — clicks, purchases, behaviors, inventory, geofencing, even the weather. All of it flows into unified profiles that update live and drive smarter personalization across every channel.
The result? Customers experience journeys that feel effortless, timely and connected.
Brands that activate journeys with Redpoint achieve:
20%
higher ROMI by eliminating decision lag
91%
revenue growth with 40% lower costs, proving efficiency and personalization can scale together
Engage in the Moment
Every journey depends on context. Redpoint rapidly integrates customer signals, delivering the next best action to keep experiences relevant and journeys in motion.
Integrate on Your Terms
Plug into existing CRMs, CDPs and marketing tools – no system swaps or workflow overhauls required. Governance, security, and data accuracy stay firmly in place.
Build, Test, Launch — Visually
Design and deploy campaigns with an intuitive drag-and-drop canvas that removes developer bottlenecks and accelerates activation.
Smarter With Every Interaction
Closed-loop feedback makes every journey better than the last, refining outcomes and boosting performance with every engagement.
“With Redpoint, we make a call into the real-time decision engine for any trigger event
to see if there are campaigns the customer qualifies for, and we’re putting the best
message front and center at every touchpoint we have with the customer.”
– SR. PRODUCT MARTECH LEADER, DIGITAL COMMERCE COMPANY
What Sets Redpoint Orchestration Apart
Adaptive Audience Segmentation
Audiences refresh automatically in real time to reflect behaviors, preferences, and lifecycle stages, so journeys adjust dynamically.
Personalization Across Every Channel
Deliver consistent, relevant messages with contextual metadata, geofencing, triggers, and dynamic content across your preferred channels and tools.
No-Code, Visual Design
Plan and orchestrate campaigns without code using an intuitive drag-and-drop canvas.
Journey Optimization & Measurement
Test, measure and optimize engagement with bi-directional feedback that validates or adapts pathways to improve campaign performance.
See it in action
Experience how Redpoint Interactions drives powerful, personalized engagement.
