Webinar

Solving the CDP Puzzle: The Missing Pieces to Maximize Value

Did you know that 68% of organizations have purchased a Customer Data Platform (CDP), yet many struggle to realize value from their investment? What are the missing pieces of the puzzle?
Let’s dive into the riddle of the CDP. You’ll discover why everyone needs one, but few are reaping the benefits. Don’t miss this opportunity to learn how to make a CDP work for you.

During this session, we explore:

• The true purpose of a CDP: What should a CDP really achieve for your organization?
• Common pitfalls: Why are most CDPs not delivering the expected value? Hint: It’s all about data readiness.
• Future-proof solutions: How can a CDP help your organization tackle tomorrow’s challenges?

Speakers:

• David Raab – Founder and CEO, CDP Institute
• Steve Zisk – Product Marketing Principal, Redpoint Global