Real data in the moment.
Improve relevance and performance by making decisions with the latest customer data, all delivered in milliseconds.
Real-Time Decisions
Audience, channel, content and offers are selected at the moment of interaction. Which means every moment of your CX is relevant and timely.
Key Benefits
Free yourself from the limits of pre-defined, static lists of data, customers or prospects that provide only small glimpses into parts of the customer journey. With rgOne®, you’ll have the unrivaled flexibility of dynamic rules — to re-orient every campaign and experience to evolving business reqs and KPIs.
Rich choices in the rules.
Select images, personalized messages, channels, times and detailed conditions to match every customer journey and marketing goal.
Ease in machine learning.
Power your decisions with ML models with the click of a mouse – and with AI for an always enriched, adaptive, relevant CX.
Key Highlights
Beyond static boundaries.
rgOne’s rules-driven environment frees you from pre-defined, static lists of data, customers or prospects, which capture only one moment sliced out of the full customer journey. With rgOne’s dynamic and flexible system comes higher customer loyalty, greater LTV and better business outcomes.
Beyond one-dimensional journeys.
Decisions are arbitrated for customers across every campaign and touchpoint, matching their cadence and preference. And rules perfectly control frequency to avoid customer fatigue – while fully respecting privacy. Which means you quickly and appropriately respond to the very latest customer actions including purchases, preferences and even social posts.
Beyond aging profiles.
With the help of real-time decisions, you’ll inform and fuel interactions across every marketing touchpoint, and even into your CRM systems. And because rgOne re-feeds customer activity into the platform in real time, your customer profiles are always current and always accurate – and your next decisions, always perfectly relevant.
Recommended
How does rgOne support real-time decisions?
Discover how rgOne from Redpoint® tackles some of the biggest challenges facing marketers today - how to execute personalized offers in real time.
Related Solutions
Customer Data Platform
Real-time decisions are only as good as the data that underpins them. Learn more about connecting all sources of customer data to create an always on, always updating Golden Record for every one of your customers.
Omnichannel Personalization
Ensure your real-time offers reach your customer in their preferred channel.
Recommended
Decisions and Offers Made in 18 Milliseconds
One of the world's largest web services companies with a digitaly focused approach and nearly 20 million customers across 56 markets uses rgOne™ to make personalized offers within milliseconds.
Get Started on Getting Ahead
Schedule a conversation and learn how Redpoint® can put your goals within reach.
