
What is Data Hygiene?
Imagine you’re a passenger in a Boeing 767 at an altitude of 41,000 feet when the aircraft runs out of fuel, in large part...
Imagine you’re a passenger in a Boeing 767 at an altitude of 41,000 feet when the aircraft runs out of fuel, in large part...
The UK public’s outcry and mistrust over its government’s efforts to build a coronavirus-tracing app is a microcosm of con...
With few exceptions, marketing technologies have fallen short of being enterprise-grade technology capable of driving reve...
Disconnected AdTech and MarTech systems often have differing goals and run list-based campaigns for audiences that are...
Redpoint Data Management (RPDM) is a feature rich, enterprise data management application that functions across both tradi...
Reassessing any part of the MarTech stack is always a game of risk vs. reward. This holds true really for any enterprise t...
The increasing importance of data privacy for customer-focused companies is also putting a spotlight on data quality a...
Providing a hyper-personalized experience for the always-on, continuously connected consumer across the complete cus...
Safeguarding customer data while delivering omnichannel experiences is a choreographed dance between an enterprise and mar...
The security of personally identifiable information (PII) data is top of mind as individuals become more concerned about t...
At the end of the movie Finding Nemo, Gil and the Tank Gang manage to escape from the dentist’s office in Sydney when he d...
When we hear about data management these days, the terms “data quality” and “data governance” come up quite a bit—and they...
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