
What is Data Hygiene?
Imagine you’re a passenger in a Boeing 767 at an altitude of 41,000 feet when the aircraft runs out of fuel, in large part...
Imagine you’re a passenger in a Boeing 767 at an altitude of 41,000 feet when the aircraft runs out of fuel, in large part...
The UK public’s outcry and mistrust over its government’s efforts to build a coronavirus-tracing app is a microcosm of con...
With few exceptions, marketing technologies have fallen short of being enterprise-grade technology capable of driving reve...
Disconnected AdTech and MarTech systems often have differing goals and run list-based campaigns for audiences that are...
Redpoint Data Management (RPDM) is a feature rich, enterprise data management application that functions across both tradi...
Reassessing any part of the MarTech stack is always a game of risk vs. reward. This holds true really for any enterprise t...
The increasing importance of data privacy for customer-focused companies is also putting a spotlight on data quality a...
Providing a hyper-personalized experience for the always-on, continuously connected consumer across the complete cus...
Safeguarding customer data while delivering omnichannel experiences is a choreographed dance between an enterprise and mar...
The security of personally identifiable information (PII) data is top of mind as individuals become more concerned about t...
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