Author: George Corugedo

A former math professor and seasoned technology executive, RedPoint Chief Technology Officer and Co-Founder George Corugedo has more than two decades of business and technical experience. George is responsible for directing the development of the RedPoint Customer Engagement Hub, RedPoint’s leading enterprise customer engagement solution. Connect with George on LinkedIn and Twitter.

by George Corugedo | October 30, 2019

Top 10 Benefits of Rules-Based Orchestration

There is not a single multinational company thriving today that would deploy an integrated supply chain system that failed to account for volatility, disruption, and…

by George Corugedo | September 26, 2019

Data Modeling in a Lights-Out Environment

Many companies that use artificial intelligence (AI) to power a business process do so with a “keeping up with the Joneses” philosophy. It’s like buying…

by George Corugedo | August 9, 2019

Evolutionary Programming: The Survival of the “Fittest” Data Models

Darwinism, the universally understood “survival of the fittest” evolutionary theory, holds that reproductive success for a species depends on adapting to environmental changes over time.…

by George Corugedo | July 22, 2019

The Sky is the Limit with AI and Machine Learning: Capitalize on the Moment of Interaction

This is the second blog in a two-part series that explores how to use advanced digital technologies to create revenue lift. Part one examines the…

by George Corugedo | July 16, 2019

Harness the Power of Digital Technology as a Revenue-Driving Engine

This is the first blog in a two-part series that explores how to use advanced digital technologies to create revenue lift. Part two will take…

by George Corugedo | May 30, 2019

Beyond the Hype: Put the Power of AI into the Hands of Marketers

Roughly 750 retail marketing executives and industry experts will descend on Chicago June 5 for the Customer Relationship Management Conference (CRMC), one of the premier…

by George Corugedo | March 14, 2019

Humanizing a Customer Experience without Humans: Let Machine Learning Take Control

In aviation, senses can play tricks on a pilot. A loss of visual reference can lead to a sensory illusion where a pilot’s perception is…

by George Corugedo | November 29, 2018

The Role of Collaboration in a Human Approach to AI

There is a palpable anxiety among marketing professionals wary that advanced technologies are coming for their jobs. Artificial Intelligence (AI) and machine learning, in their…

by George Corugedo | July 11, 2018

3 Things You Need to Get the Most Out of a Data Lake

Most organizations understand that in order to compete in business, you need to understand your customer and provide the personalized experience that they have come…