Redpoint Global to Host Roundtable About Mining Customer Data at Digital Travel Summit

Xanterra Parks & Resorts to share strategies for cross-selling and up-selling

WELLESLEY HILLS, Mass. – April 19, 2016 – Redpoint Global, a leading provider of data management and customer engagement solutions, will host a roundtable discussion at the Digital Travel Summit in conjunction with Xanterra Parks & Resorts.  The discussion will focus on helping travel marketing professionals leverage customer data from multiple brands and properties to understand when, where and how often they travel – in order to capitalize on cross-sell and up-sell opportunities.

In this “Digital Solution Deep Dive,” travel executives will learn how consolidating customer data through the Redpoint Global’s solution has helped the Xanterra marketing team gain insight and knowledge that is helping them grow their business while reducing customer acquisition costs.


Digital Solutions Deep Dive: Mining Your Customer Data for Maximum Cross-Sell and Up-Sell


Monday, May 2, 2016, 4:50PM PDT


Green Valley Ranch, 2300 Paseo Verde Pkwy., Henderson, Nev.


Lindsey Hafemeister, partnership marketing manager, Xanterra Parks & Resorts


Learn how the Xanterra marketing team is utilizing the Redpoint Global Platform to leverage customer data such as guest history and preferences to align the right messages and offers with the right customers to create sustained, profitable relationships.


Register for the Digital Travel Summit:

Visit Redpoint Global in Booth #3 at the Digital Travel Summit.

About Redpoint Global Inc.

With Redpoint’s software platform, innovative companies are transforming their customer experiences across the enterprise and driving higher revenue. Redpoint’s solutions provide a remarkably unified, single point of control where all customer data is connected and every customer touchpoint intelligently orchestrated. Delivering more engaging customer experiences, highly personalized moments, relevant next-best actions, and tangible ROI – this is how leading marketers lead markets. To learn more, visit

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