News & Events

April 2, 2020

Digital Disruptors: DTC & Omnichannel Brands

Brands today cannot rely on a single distribution channel. Redpoint’s CMSO John Nash shares that they must use data from all digital touchpoints to expand their reach and meet the connected consumer.

March 31, 2020

How Will Marketing Strategies Evolve in Times of Coronavirus (COVID-19)?

During times of crisis, a marketer’s job must evolve with consumer behaviors. Redpoint’s Chief Marketing and Strategy Officer  John Nash shares his thoughts on what the role of a marketer looks like today via MarTech Advisor.

March 12, 2020

The Benefits of a Data-Driven Approach to the Patient Experience

Redpoint CMSO John Nash’s byline highlights how a positive healthcare experience stems from organizations using data to remove friction while also proactively treating the consumer holistically.

March 5, 2020

As IoT grows, advanced AI models are critical

Redpoint Co-Founder and Chief Technology Officer, George Corugedo, breaks down which AI models may benefit some companies, while others should seek alternative systems in IoT Agenda.

March 4, 2020

FASHION How Gorjana transitioned from 90% wholesale to 15 stores in 4 years

Redpoint’s CMSO John Nash shares how personalized experiences that combine physical retail and a digital presence can be the key to standing out in terms of customer experience.

February 26, 2020

Health network shows that yes, personalization is a thing — and it works

Redpoint Chief Marketing and Strategy Officer John Nash is quoted in this feature about the role personalization plays in every consumer experience, including healthcare.

February 26, 2020

The So-Called Retail Apocalypse Isn’t An End — It’s A Beginning

A byline article on the role of personalization and omnichannel marketing by Redpoint co-founder and CEO Dale Renner ran in the innovation section of Forbes.com. 

February 25, 2020

Customer Experience 2020

eMarketer’s Lauren Fisher profiled Redpoint customer Xanterra in her CX report on “Advancing Core Marketing Practices and Case Studies of Success.”

February 24, 2020

Study: Consumers Expecting Much More From Healthcare Experiences

Article highlights Redpoint/Dynata survey on personalization and healthcare.