Brands today cannot rely on a single distribution channel. Redpoint’s CMSO John Nash shares that they must use data from all digital touchpoints to expand their reach and meet the connected consumer.
During times of crisis, a marketer’s job must evolve with consumer behaviors. Redpoint’s Chief Marketing and Strategy Officer John Nash shares his thoughts on what the role of a marketer looks like today via MarTech Advisor.
Redpoint CMSO John Nash’s byline highlights how a positive healthcare experience stems from organizations using data to remove friction while also proactively treating the consumer holistically.
Redpoint Co-Founder and Chief Technology Officer, George Corugedo, breaks down which AI models may benefit some companies, while others should seek alternative systems in IoT Agenda.
Redpoint’s CMSO John Nash shares how personalized experiences that combine physical retail and a digital presence can be the key to standing out in terms of customer experience.
Redpoint Chief Marketing and Strategy Officer John Nash is quoted in this feature about the role personalization plays in every consumer experience, including healthcare.
A byline article on the role of personalization and omnichannel marketing by Redpoint co-founder and CEO Dale Renner ran in the innovation section of Forbes.com.
eMarketer’s Lauren Fisher profiled Redpoint customer Xanterra in her CX report on “Advancing Core Marketing Practices and Case Studies of Success.”
Article highlights Redpoint/Dynata survey on personalization and healthcare.