Redpoint CMSO John Nash highlights the challenges facing CDP buyers in 2020 to specifically look at their individual business needs and then determine which solution will best drive the results they desire.
Xanterra CMO Betsy O’Rourke discusses how working with Redpoint has enabled Xanterra to drive revenue while taking a data-driven approach to implementing these initiatives.
With a new year comes a new marketing strategy. Redpoint’s Chief Marketing and Strategy Officer John Nash shares his prediction for the industry’s future and how regulations will tackle data privacy and personalization.
Redpoint Co-Founder and Chief Technology Officer George Corugedo tackles evolutionary AI, highlighting how customer engagement machine learning models determine the winners and losers in the quest for a personalized CX that drives revenue.
Redpoint Global’s CDP was shortlisted in an industry piece for its ability to gather and use data effectively in order to get the most value from insights provided.
Redpoint CTO George Corugedo was featured in a predictions piece where he and many other industry leaders shared what they believe AI will look like in 2020.
As consumer preferences and behaviors continue to evolve, brands and retailers need to work harder to keep up — constantly adapting marketing strategies to win over shoppers. Read more in CMO John Nash’s latest byline article.
John Nash shares customer insights about marketing in the holidays and how to make the most of the 2019 holiday season, the shortest season in seven years.
In an eWEEK Data Points article, George Corugedo, CTO/co-founder of Redpoint Global suggests several truths about machine learning that every business leader should keep in mind when thinking about customer records.