
Audience Segmentation • All
Synthetic Data in Marketing, Acceleration of a Personalized Customer Experience (CX)
Let’s say you had some time on your hands and for some reason decided to create a machine learning algorithm that could co...
Welcome to Redpoint's Orchard, a devoted area to cultivate your knowledge about Redpoint®, how our solutions deliver ROI to you, and you can deliver on your ambitious marketing goals.
Audience Segmentation • All
Let’s say you had some time on your hands and for some reason decided to create a machine learning algorithm that could co...
All • One-to-one Marketing
Patients aren’t just patients anymore, they are consumers, meaning they are perfectly willing to change providers and heal...
Message & Content Design • Real-time Decisions
In a Dynata Survey sponsored by Redpoint, 70 percent of consumers said they receive mistargeted information at least once ...
All
As a retail consumer, your proximity to a store and the price of a product used to be the primary value drivers that deter...
Join Redpoints's Ian Clayton, Chief Product Officer, and TJ Prebil, Sr. Director of Product Marketing, for fresh tips and ...
Retailers’ success in 2023 will be determined by their ability to pivot quickly. Perhaps the only certainty this year is u...
Brands strive to know their customer’s preferences. A customer journey is comprised of a sequence of interactions that a c...
eBook/ White Paper
Triggered actions enable brands to forge connections with their customers making them feel valued and understood. A well-p...
Video
Learn more about the Redpoint Global Single Customer View - The Golden Record.
Analyst Report
A CDP Institute Report: Discover what makes identity resolution so complicated and how doing it properly can help you futu...
eBook/ White Paper
Brands need to rely on first-party data to drive their campaigns & personalize experiences, meaning marketers must build n...
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