Maximized Customer Value.
Deliver contextually relevant actions across all touchpoints and journey stages. For material gains in loyalty and customer LTV.
Optimize customer engagement across every touchpoint.
Trusted by Today's Top Telecommunications Brands
Transform your customer’s digital experience by integrating disparate data into a comprehensive, single customer view. And use that full picture to improve loyalty and increase share of wallet.
Deliver contextually relevant actions across all touchpoints and journey stages. For material gains in loyalty and customer LTV.
Target prospects with granular precision, using offers and messages that you've dynamically personalized in real time.
Use machine learning to monitor customer behavior and likely defection. And stay one step ahead with proactive engagement via their preferred channels.
With rg1, telecommunication orgs can overcome siloed data and achieve a single point of control for customer data, decisions and interactions. This allows marketers to execute hyper-personalized, omnichannel interactions that increase revenue and lower costs.
Use rg1’s dynamic and universal segmentation capabilities to determine customer audiences based on the likelihood that specific consumers will or won’t respond to specific events or conditions. Attributes for segmentation can include:
Use marketer-set rules combined with advanced analytics to determine the best offers or actions for specific customers. With the rg1 platform, you can easily design and deliver the most profitable offers across every inbound and outbound channel. You can:
Define audience segments to drive deeper analysis and omnichannel campaigns. Use native connectors to pass anonymized segments to third-party AdTech providers, and to deliver targeted advertising campaigns on a wide range of publishing sites.
Personalize site experiences for both known visitors and even first-time anonymous visitors. Use content, images and offers in any combination to customize the visitor experience, presented to users in real time and based on specific attributes including:
With rg1, you can use your existing email solution(s) to orchestrate campaigns, all from a single interface. Apply real-time insights from every step in the customer journey to:
Conduct A/B/n tests to determine which variations drive the best business results. Run tests on websites, in email communications, SMS messages and even advertising campaigns and limit those tests to specific audience segments. Then automatically use the winning candidate(s) for your campaign rollout.
Make customer profile data from rg1 easily accessible by customer engagement systems such as call centers. Equip your support and sales teams with the most relevant offers and content when they engage directly with customers.
rg1 helps telecom companies understand relationships between existing customers and those living beneath the same roof (i.e., householding).
And those households can be broken apart or re-combined when life events, such as divorce or college enrollment, demand.
As technology evolves and new IoT devices enter the market, rg1 lets you easily incorporate these advancements into your understanding of customer behavior. And helps you see how to effectively interact with customers on these emerging platforms.
Today’s always-on, always-accessible consumer makes it difficult to optimize every interaction against your goals for acquisition, retention and wallet share. Responding to consumers’ specific needs, in their cadence and context, requires real-time data, analytics and orchestration. All aligned & adaptable to shifting market dynamics. That’s where rg1 comes in.
Combine data sources and resolve identities in real-time, yielding a single customer view that's as easily accessible as it is detailed. To put yourself in perfect position to create highly differentiated experiences.
With rg1’s sophisticated analytics, you can accurately determine which customers will likely respond to specific offers, and pair each customer with the most relevant message, channel and timing. To deliver the most impressive results.
Easily create and deploy customer-driven journeys - across every inbound and outbound channel - to engage with customers wherever, however and whenever they want.
“Redpoint® enables us to create complex communications through different channels, times and triggers to enhance each other.”
Mike Taschuk
Director, Marketing Client Operations at GuideWell Connect
On-Demand Webinar
Engaging consumers with the appropriate message at the precise moment of interaction is complicated, especially when customer data is dispersed across different systems and touchpoints.
With so many available channels that your customers can interact with you through, ensuring your customer data quality remains high is paramount. See how rg1 can help you.
Speak your customers' and prospects' language with relevant offers that reflect their personal interests.
eBook/ White Paper
This Customer Data Platform (CDP) guide features:
The definition of a CDP
Provides criteria to help you understand...
Analyst Report
The CDP Vendor Comparison Report presents a side-by-side comparison of key features that differentiate CDP vendors.
Solution Brief
Be present with the right messages and offers, at the right cadence, at the right time delivered wherever the consumer mig...
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