In today’s healthcare market, the power has shifted to consumers who can select from a growing range of plans and options. That means payers must tap increasing volumes of data to forge personal relationships with members, deliver customized interactions with policyholders, achieve new levels of engagement, reduce costs, and enable better health outcomes.
Digital transformation – telemedicine, mobile apps, sensors, and fitness devices – is changing the very nature of the relationships among providers, payers, and policyholders to achieve better healthcare outcomes at lower costs while improving performance metrics (e.g. member acquisition costs, satisfaction ratings, and revenue performance management).
Only RedPoint delivers the robust level of data management you need to truly know your plan members and patients sooner and better. But RedPoint also gives you the inline analytics and real-time orchestration to deliver highly personalized messages and improve engagement across the entire lifecycle.