Real-Time Data Layer

The snowball effect, as it pertains to the escalating consequences of bad data, is often understood from the standpoint of...

The award-winning National Geographic documentary “Free Solo” details climber Alex Honnold’s successful ascent of El Capit...

Author, management consultant and educator Peter Drucker is credited with the famous saying “culture eats strategy for bre...

A favorite Boy Scouts mantra about the importance of being prepared is that it’s better to have and not need than need and...

In the nascent days of mass marketing, someone somewhere thought it was a brilliant idea to address a mailer to “Jane Doe,...

Like a tangled garden hose that slows a steady flow of water to a trickle, unruly and poorly managed business data produce...

To meet the expectations of the always-on, connected customer for a relevant experience at the precise moment of every int...

Editor's Note: This is a contributed guest blog from Accenture, a Redpoint partner The National Retail Federation (NRF)...

The saying that “it is always the simple that produces the marvelous” is attributed to 19th century British novelist Ameli...

New research on consumer attitudes toward financial institutions reveals major gaps in customer expectations for a persona...

Martech selection – purchasing, updating, and eventually retiring marketing software – is a critical and complex task for ...

Imagine you’re a passenger in a Boeing 767 at an altitude of 41,000 feet when the aircraft runs out of fuel, in large part...