Author: TJ Prebil

T.J. is the Senior Director of Product Marketing at Redpoint. He and his team oversee messaging and positioning tasks related to Redpoint's customer optimization and engagement solutions. Connect with T.J. on LinkedIn and Twitter

by TJ Prebil | February 4, 2020

Personalization Scores A Big Hit in Super Bowl LIV Commercials

Three consecutive touchdown drives to overcome a 10-point deficit in the fourth quarter propelled the Chiefs to their first Super Bowl win in 50 years…

by TJ Prebil | January 20, 2020

Clear the Hurdles for a Personalized Customer Experience

Providing a hyper-personalized experience for the always-on, continuously connected consumer across the complete customer lifecycle is the holy grail for a modern marketer. But a…